OUR MISSION
GamePlan Play was founded on the belief that structured sports and active play are the foundation for character development. We partner with schools and districts to provide structured enrichment programs that foster leadership, fitness, and student engagement through a partnership-focused approach.
MEET THE TEAM
Leadership rooted in real school and sports experience.
Amber Knight
Shadon Knight
Founder / Executive Director
Program Director
C0-Founder
With more than 20 years in education, Amber knows what makes school partnerships successful. As a current middle school principal, she's worked with countless enrichment providers and understands exactly what schools need—reliable communication, quality programming, and measurable student impact. That's why she created GamePlan Play: an enrichment partner built by a principal, for principals, where every program is designed to engage students while making implementation simple for schools.
Shadon is a coach, referee, and current school district employee who combines his background in physical wellness with years of experience working with youth. Passionate about helping students thrive, he uses sports to teach teamwork, confidence, leadership, and perseverance while creating a safe, positive, and engaging environment for every participant.